Is it always better to gift Strava Premium membership rather than to buy it yourself?

So I've just gifted my GF another year of Strava Premium (mainly because I'm more into her data than she is..
).
I think it cost £1 less than it would have done if she'd bought it herself, and it has the advantage that I can be sure it won't autorenew without having to twiddle any account settings. I also received a voucher code for one month free membership for myself, which basically extends my expiry date by one month.
So should we all buy memberships for someone else in a reciprocal arrangement, rather than directly for ourselves?

I think it cost £1 less than it would have done if she'd bought it herself, and it has the advantage that I can be sure it won't autorenew without having to twiddle any account settings. I also received a voucher code for one month free membership for myself, which basically extends my expiry date by one month.
So should we all buy memberships for someone else in a reciprocal arrangement, rather than directly for ourselves?
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Having said that, Strava is currently on offer, until 14/11. £48 for the whole year. A sizeable discount.
Wouldn't pay £7 p/m for it.
Trendy right now to bash Strava but I still find KOMs and leaderboards motivating, we forget how revolutionary it was when it first started and there's nothing else really with the same functionality and coverage.
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It's just a hill. Get over it.
I am not sure. You have no chance.
It looks like what they've really done is made it a lot more attractive to have an annual subscription - £8 pm is £94 per year, or £54 per year if you go annual.
I don't remember there being such a big penalty for paying monthly before.
Haven't paid for a while, so I've subscribed this year. I wouldn't have got any benefit from it over the last couple of years but fingers crossed this year I'll be back out on the bike.
Main reason for Premium by far was power data and segments compared to previous efforts, this year isn't likely to come close.
Still pondering replacing lost Lezyne Mega XL with Garmin 530, although deals on latter have pretty much dried up, former I can still get for ~£150.
Wondering if Garmin accounts (Connect?) give decent analysis of rides with their computers? Lezyne's "GPS Root" is very raw/basic, I can't for example highlight a section of the ride and get data for that section.
Intervals.icu site suggests you can now directly upload fit files to their site, instead of linking account to Strava, if true that might be perfect for my needs this year.
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