ebike conversion mtb or road bike

I want to convert one of my bikes into an ebike. I wonder which would make more sense to upgrade, the road bike is 2x7 and mtb is 1x9. I use road bike for commuting as it's lighter and quicker but mtb would be more comfortable considering the state of london roads. Any thoughts?
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Have you costed it up vs a cheap pre-built?
NukeProof Mega FR 2012
Cube NuRoad 2018
Previous:
2015 Genesis CdF 10, 2014 Cube Hyde Race, 2012 NS Traffic, 2007 Specialized SX Trail, 2005 Specialized Demo 8
You get a front wheel - fairly chunky rim width - suited to a 35mm+tyre. Control lever, Control pad (we went for LED), replacement brake levers with a microswitch in to turn off the motor when you're braking and have the option of a rack battery or bottle battery - the bottle battery is larger than a 2L bottle of lemonade - so don't think of it as a replacement to your normal bottle (although the mounting brackets would work) and has an external control box too. We also got the PAS kit - which is basically a cadence sensor with a disc that fits on your crank - it has to be mounted very close to the sensor.
The brake levers are straight bar levers - so not suited to a drop bar bike. The Control lever (accelarator) interfered with a trigger shift gear lever (7 speed) so we had to change to grip shift and you've got 2 wires to route from the front of the bike to the controlbox/battery.
If I was putting this on one of my bikes I'd probably go for the rack mount battery as I'd use the rack anyway and the controlbox is in the front of the battery pack. Not sure what I'd do about the brake levers as I don't have a suitable flat bar bike!
Having seen the price of some complete bikes - it's not a huge difference and the temptation would be to sell one bike and buy an e-bike as the cost wouldn't be hugely different to doing the upgrade.
I think I will get a better deal if will go conversion route. Another thing the kits are really ugly and cheap looking too, and only a few of them have 27.5 option.
Any thoughts on mid drives?
The conversions aren't that bad - but (for me) the asthetics of the wider rim on the front would kill the looks of my bike(s) plus I dont have a flatbar to convert (other than the 29er - which doesn't need converting!). If you're happy with your bike and spec of it then a conversion is probably the way to go - just be aware of the obstacles I found.
I realised what it was about the wheel that's wrong - it's a box rim ...
loads of spokes - but I guess you need that when you're putting 250w down through the front wheel...