LVMH buying Pinarello ... WTF?

rower63
rower63 Posts: 1,991
edited October 2016 in Road general
Here.

Open admission that Pinarello is to be considered a fashion accessory / status symbol. I think I'll go for the Lizardskin with Di2
Dolan Titanium ADX 2016
Ridley Noah FAST 2013
Bottecchia/Campagnolo 1990
Carrera Parva Hybrid 2016
Hoy Sa Calobra 002 2014 [off duty]
Storck Absolutist 2011 [off duty]
http://www.slidingseat.net/cycling/cycling.html

Comments

  • smoggysteve
    smoggysteve Posts: 2,909
    rower63 wrote:
    Here.

    Open admission that Pinarello is to be considered a fashion accessory / status symbol. I think I'll go for the Lizardskin with Di2

    Lizardskin? I think they will more likely come with Leopardskin bar tape and crushed velvet saddle fabric. TBH, who cares who owns them? I don't think they will be given free licence to start changing them aesthetically. Its just a business buying up another to further profits. They will no doubt release a few fancy boutique bikes for the urban market but then most top bike brands do already.
  • iPete
    iPete Posts: 6,076
    They can't make them any uglier can they?
  • twist83
    twist83 Posts: 761
    It is the LVMH Group. If you look they own stuff from DFS to Tag and then the fashion brands. Plus a whole lot more in between.
  • rolf_f
    rolf_f Posts: 16,015
    Good news for team Sky as they'll probably all be getting nice new free LV hand bags.
    Faster than a tent.......