Shocking Road Safety Adverts

Majestic 12
Majestic 12 Posts: 63
edited July 2014 in The cake stop
From the country that brought you Father Ted.
What were they thinking of? Very shocking, but perhaps that's the point.

http://www.youtube.com/watch?v=MD8BkIgp9Fo

http://www.youtube.com/watch?v=3CQSP9RxVhE

Comments

  • DIESELDOG
    DIESELDOG Posts: 2,087
    Shocking indeed and yes, I guess that is the point and I think we should have more of them on our TV's here. But then we Brits always mince around when it comes to shock tactics.

    L n H

    DD
    Eagles may soar but weasels don't get sucked into jet engines.

    www.onemanandhisbike.co.uk
  • diplodicus
    diplodicus Posts: 721
    Thought both were well made and thought provoking. Seemed aimed at a younger audience and would do a lot of good if screened during popular programmes.
  • ddraver
    ddraver Posts: 26,660
    The Belgians have been doing this for a while...

    Holding fake funerals for young people convicted of speeding was a good one...
    We're in danger of confusing passion with incompetence
    - @ddraver
  • Richard_D
    Richard_D Posts: 320
    The last government advert of that sort I can remember was the Aids one. My memory of growing up was there seemed to be loads of government public information videos on the TV, The Tufty Club, The green cross code man, Dip don't dazzle, Clunk click every trip to name just a few.
  • secretsam
    secretsam Posts: 5,120
    What about that one of the little kid on a home movie, who'd been knocked down outside his house? With that fella from 4 Weddings reciting that Auden "Stop all the clocks..." poem?

    That had me in tears every time it was on.

    Or those adverts about belting up in the back, showing what happened if you didn't. Ewww.

    Or this:

    https://www.youtube.com/watch?v=pubTiDCEVZ8&feature=kp
    It's just a hill. Get over it.
  • Majestic 12
    Majestic 12 Posts: 63
    I never liked this anti smoking advert from the 80s. Perhaps it was the time that it was aired, but it always gave me the willies. Where as in today's desensitised culture it would be laughed at.

    http://www.youtube.com/watch?v=evIrwW6cLCg
  • DIESELDOG
    DIESELDOG Posts: 2,087
    https://www.youtube.com/watch?v=_8HpyzeVAEA

    Harsh but true

    L n H

    DD
    Eagles may soar but weasels don't get sucked into jet engines.

    www.onemanandhisbike.co.uk
  • Step_7
    Step_7 Posts: 38
    Majestic 12 wrote:
    From the country that brought you Father Ted.

    Funnily enough you're actually right about that... Father Ted was a UK Channel 4 production and these are UK road safety films... You do realise that Northern Ireland is part of the UK, don't you? ;) :P
    My Strava Profile
    Rule 5 Cycling Antrim
  • tangled_metal
    tangled_metal Posts: 4,021
    Do you remember the kill your speed not a child ads a few years back? The one where it shows a young girl getting hit but without a car (just her moving as if hit). It shows how she got flung across the road, pavement and into the wall with the voice over mentioning the speed. Then the body is dragged nearer the road and her injuries before less. The voice over says this is what it looks like at xxmph. Then body moves a bit more, still dead, and a lower speed with less injuries. Finally the body moves to where a 20mph strike would send it. This time the girl shows signs of moving and injuries are survivable. The voiceover says how at 20mph a pedestrian is almost a certainty to survive.
    That was another shock ad that impressed me. I slowed down a bit after that. The first videos from the op just shocked me as went too far, it had less effect than that less shocking ad I mentioned. Go too far with the shock factor and I suspect you'll lose the effectiveness of the message.

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