Nobby Nics rotational direction

Warning - possible stupid question alert.
Just got a new Norco Sight Killer B with nobby nic tyres. Both front & back tyres came in the wrong rotational direction (they're pointing backwards).
Is this normal practice, or should I change them round?
Just got a new Norco Sight Killer B with nobby nic tyres. Both front & back tyres came in the wrong rotational direction (they're pointing backwards).
Is this normal practice, or should I change them round?
Norco Sight Killer B
Giant Trance X3 - stolen.
Giant Trance X3 - stolen.
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The arrow will point backwards at the bottom.
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Seems bizarre that both front & back are on the wrong way. One is forgivable as a mistake, but both? Unless I'm missing something & they're meant to be backwards for some reason (tread pattern possibly? dunno just guessing).
Giant Trance X3 - stolen.
My outer treads face diagonally inwards as the bike rolls forwards (i.e. as if the picture is rolling towards you, if that makes sense).
Giant Trance X3 - stolen.
It should really point forwards at the top.
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