Cycle Show NEC Worth It?

I went to the last cycle show in London and tbh thought it was a bit of a waste of time. I am in the market for a new bike and see Ribble and Rose are going to be there (also would like sight of the Venge Comp). I live in the SE so its a fair trek up to the NEC. Whos going and do you think the show will be worth visiting? London had no freebees and the deals with suppliers or retailers were non existant from memory.
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I live on the south coast and always went to the bike show at the NEC (very easy to get to as birmingham international train station is at the NEC). The show at the NEC is huge compared to the london one I went to this year (which I felt was a bit spoiled by sharing the show with boats and outdoor shows) and I've always brought back a few bargains. As with all shows though, get a rough idea of the average price for any items you want so you know what's a bargain and what isn't.
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