Boredman?

Alain Quay
Alain Quay Posts: 534
edited July 2011 in The bottom bracket
I like Chris Boardman, but by the end of the tour the endless
adverts for Boardman bikes and the Boardman quotes could be quite a test of endurance.
"When my family had to lift me off the sofa, I knew I'd seen
one Halfords advert too many". Still, his race previews, commentary etc are good.

The programme was much cooler when on Channel 4, with the
Kraftwerk music, etc. and the animated bendy men. They used to make
more effort back then. But now it's more mainstream, that means there are
more cyclists, so I can certainly live with that.
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Comments

  • deptfordmarmoset
    deptfordmarmoset Posts: 3,118
    Or ''I used to wonder why there was anyone but number 1''
    Looking for a cycling buddy?
  • thegreatdivide
    thegreatdivide Posts: 5,807
    You get a better quality of ad over on Eurosport.

    "SIDI…cycling shoes" :D
  • seanoconn
    seanoconn Posts: 11,782
    " I used to wonder why there was a podium place for second and third." That made me cringe.
    Pinno, מלך אידיוט וחרא מכונאי
  • greasedscotsman
    greasedscotsman Posts: 6,962
    edited July 2011
    And I thought Yellow was a song by Coldplay, rather than being a state of mind!
  • MrChuck
    MrChuck Posts: 1,663
    thegreatdivide wrote:
    You get a better quality of ad over on Eurosport.

    "SIDI…cycling shoes" :D

    The cooking one is bad, but not as bad as the 'spin the shoe' one from last year!
  • thegreatdivide
    thegreatdivide Posts: 5,807
    The cooking one is a hell of a lot better than the greased up Pozzato :shock:
  • amun1000
    amun1000 Posts: 242
    Can only watch 1/2 the show as the addies get on my wick. Far too many
    When I see an adult on a bicycle, I do not despair for the future of the human race. H.G. Wells
  • Billy Dunlop
    Billy Dunlop Posts: 60
    seanoconn wrote:
    " I used to wonder why there was a podium place for second and third." That made me cringe.

    That was so Boardman had somewhere to stand
  • Rigga
    Rigga Posts: 939
    To be fair to him yesterday when he was riding round on his bike it was completely de-stickered!
  • Pseudonym
    Pseudonym Posts: 1,032
    Rigga wrote:
    To be fair to him yesterday when he was riding round on his bike it was completely de-stickered!

    that's because Halfords forgot to put the stickers on....
  • t4tomo
    t4tomo Posts: 2,643
    Skyplus and ffwd over the adverts, saves you about 20 minutes viewing time too.
    Bianchi Infinito CV
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  • wobblerthe1st
    wobblerthe1st Posts: 18
    Lets be honest though, he's better than Phil & Paul, who somehow mistook Rigeberto Uran for EBH yesterday, one a pasty Norweigan the other a very over tanned Colombian, not Rocket Science!!!!!!

    Always Sky+ it and skip Boarmans adverts, very annoying.
  • EKE_38BPM
    EKE_38BPM Posts: 5,821
    Its stupid, but Chris Boardman can't be seen riding a Boardman bike during the programme as that would be classed as product placement, which until recently was illegal.

    Even dumber during the Tour of California when one of the teams were riding Boardman bikes.
    I think a de-stickered Boardman would probably be worth more than one with normal livery.
    FCN 3: Raleigh Record Ace fixie-to be resurrected sometime in the future
    FCN 4: Planet X Schmaffenschmack 2- workhorse
    FCN 9: B Twin Vitamin - winter commuter/loan bike for trainees

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  • Gazzaputt
    Gazzaputt Posts: 3,227
    EKE_38BPM wrote:
    I think a de-stickered Boardman would probably be worth more than one with normal livery.

    Clearly you haven't ridden a Boardman bike.

    Cracking value for money and a brilliant frameset.
  • keyser__soze
    keyser__soze Posts: 2,067
    The original C4 music wasn't by Kraftwerk, it was actually by Pete Shelley of the Buzzcocks. Got it as a ringtone on my phone; occasionally getting approving looks when it does ring.

    http://www.youtube.com/watch?v=6Pdbnmqw ... re=related

    A bit of the bendy man here: http://www.youtube.com/watch?v=ZQMpExNR ... re=related
    "Mummy Mummy, when will I grow up?"
    "Don't be silly son, you're a bloke, you'll never grow up"
  • lucan
    lucan Posts: 339
    How could it be a product placement issue when there is an SRAM crank in the corner of the shot (presumably on a bike dangling from the ceiling) most of the time when Boardman is giving his expert analysis on ITV?
    Summer: Kuota Kebel
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  • Pseudonym
    Pseudonym Posts: 1,032
    Gazzaputt wrote:
    EKE_38BPM wrote:
    I think a de-stickered Boardman would probably be worth more than one with normal livery.

    Clearly you haven't ridden a Boardman bike.

    Cracking value for money and a brilliant frameset.

    I think that might have been exactly what he was saying....?

    The branding might put some people off....
  • chiark
    chiark Posts: 335
    Keyser__Soze wrote:
    The original C4 music wasn't by Kraftwerk, it was actually by Pete Shelley of the Buzzcocks. Got it as a ringtone on my phone; occasionally getting approving looks when it does ring.

    http://www.youtube.com/watch?v=6Pdbnmqw ... re=related

    In my head, coming out of every (numerous) ad break, I still expect to hear that music: to me, it *is* the TdF music!
    Synapse Alloy 105 / Rock Lobster Tig Team Sl
  • EKE_38BPM
    EKE_38BPM Posts: 5,821
    You're right, I've never ridden a Boardman (other than a 30 second spin around my mate's garden), but I've only heard good things about them. They get a bad press because of where they are sold and because they scream "CYCLE TO WORK SCHEME".
    Some people might be prepared to pay a little more for a bike without those associations.

    The SRAM crank on show has no association to Chris Boardman, so that is allowed.

    I'm guessing about the SRAM bit, but I know I'm right about the unbranded Boardman bike.
    FCN 3: Raleigh Record Ace fixie-to be resurrected sometime in the future
    FCN 4: Planet X Schmaffenschmack 2- workhorse
    FCN 9: B Twin Vitamin - winter commuter/loan bike for trainees

    I'm hungry. I'm always hungry!
  • louismichaels
    louismichaels Posts: 118
    His droning monotone, pudgy potato face and tediously repetitive sound bites really get on my fcuking tits. (And my posts are usually pretty moderate).
  • bicyclepirate
    bicyclepirate Posts: 229
    Surely all the boardman ads are paying for the actual coverage of the tdf on itv4? IMHO a price worth paying
    All hail the FSM and his noodly appendage!
  • PostieJohn
    PostieJohn Posts: 1,105
    But I think Skoda come out really well from their ad.
    http://www.bikeradar.com/road/forums/vi ... t=12792776
  • thegreatdivide
    thegreatdivide Posts: 5,807
    PostieJohn wrote:
    But I think Skoda come out really well from their ad.

    Great ad
  • Zziplex
    Zziplex Posts: 190
    louismichaels wrote:
    His droning monotone, pudgy potato face and tediously repetitive sound bites really get on my fcuking tits. (And my posts are usually pretty moderate).
    Guinness for strength
  • Fenred
    Fenred Posts: 428
    thegreatdivide wrote:
    PostieJohn wrote:
    But I think Skoda come out really well from their ad.

    Great ad

    Awesome ad! But you wouldn't want to buy an ex-TDF car after seeing that! :? :lol:

    The de-logo'd bike CB rides does look the nuts tho!! :wink:
  • Flamez
    Flamez Posts: 105
    The bike is his top of the range

    Elite air 9.8 series £4,999

    http://www.boardmanbikes.com/road/air98.html

    Btw not available at Halfords but direct from an independant lbs.

    I have the lesser team road bike and love it.....
    Condor World Series 2012
    Boardman Team 2011
  • Stewie Griffin
    Stewie Griffin Posts: 4,330
    louismichaels wrote:
    His droning monotone, pudgy potato face and tediously repetitive sound bites really get on my fcuking tits. (And my posts are usually pretty moderate).

    With you on that, problem with watching on Eurosport though is Carlton Kirby. Would rather listen to Duffers than either of those two, no alright then I wouldn't.
  • DaveL
    DaveL Posts: 188
    I think the Boardman ads are great, tells me when to press play again :)

    Dave
    Strava
  • Anonymous
    Anonymous Posts: 79,665
    The bike the other day he was riding looked like it had no brakes ? Or am I being thick ?
  • lifeform
    lifeform Posts: 126
    EKE_38BPM wrote:
    Its stupid, but Chris Boardman can't be seen riding a Boardman bike during the programme as that would be classed as product placement, which until recently was illegal.

    Even on a commercial channel like ITV?

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