Rim Strips

Can anybody tell me why you can buy an inner tube for £2, but a Stan's Rim Strip costs £22 and looks exactly the same. Obviously it doesn't fill with air so it's slightly different. It just seems like a rip off to me.
You mean what we thought they thought we think and thought they thought. We think? - Patrick
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I am sure one of our many tubeless advocates will justify the cost of Stan's rim strips
So, where exactly do you buy innertubes for £2? Also, what width (1.6/1.8/2.0?) and what valve type (Schraeder/Presta?)
The Shaker
Just get an ultra light weight inner tube of a much smaller size than you would use for a wheel. i.e. 20" for 26" wheels and 24" for 29ers.
cut it down the middle, clean it out properly with soap and water.
You then have a custom sized rim strip for £2.
specific rim strips are a waste of money.
Obviously you get what you pay for and Stan's have a good reputation, but some of the home-made versions or 'ghetto tubeless' as somebody called them seem a good idea.
Surely it's more rewarding as well to build your own tubeless system - at least until it starts leaking. That gallon drum of wood glue looks mighty tempting :P
Thanks for the replies, lads.
Stans: butyl rubber strips, pre cut to the wrong width, £18
IT: Butyl rubber strip, cut it to whatever size you want, £2.
I like the Stans company, so I support them by getting their sealent (actually prefer Joes), but the rim strips are overpriced and offer nothing over a schrader inner tube, in fact they offer less as they are mostly the wrong size.
Same material, just you are paying £16 to get it precut for you (probably to the wrong size).
Ghetto tubeless has been consistently more reliable for me.
Not everyone would agree