When should we start to see all the new gear in the shops?

irvini Posts: 44
edited August 2009 in Road buying advice
When does all the winter gear come into the shops and when do we start seeing some big discounts?

I want a pair of Assos cycling bib shorts but the thought of spending over £100 on some shorts fills me a mixture of terror and guilt.
It's here it's now it's disappointingly lacking in any real knowledge, http://blogs.liverpoolecho.co.uk/acyclistslife/