cyling + says cycling now hot
inaperfectworld
Posts: 219
noticed this issue of cycling + has an article on cycling now becoming hot (or maybe that should be cool). cites (olympics of course) and use of cyling in ads. for example round the world cyclist mark? beaumont is being used by an orange campaign. suggests that positive stories appearing about cycling rather than the negative stuff (lycra louts etc) which used to be the usual for cycling coverage in general media. hmmm.
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Comments
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Personally I don't get this lycra clad lout stuff.
I mean, I checked the tag on the fabric and it specifically states spandex....'Twas Mulga Bill, from Eaglehawk, that caught the cycling craze....0 -
When was it ever cold?0
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I'm surpised they didnt do an article on Victoria Pendleton, perhaps with a center sprrrrread0