ASO and AEG sign marketing deal

andyp
andyp Posts: 10,549
edited June 2008 in Pro race
Oh dear, yet another nail in the coffin of the ProTour;

http://www.cyclingnews.com/news.php?id= ... jun16news2

Comments

  • calvjones
    calvjones Posts: 3,850
    What nonsense! We'll have the GP Sochi* and Tour of China to look forward to for next year!



    *look it up.
    ___________________

    Strava is not Zen.
  • iainf72
    iainf72 Posts: 15,784
    And half the PT licences are up for renewal....

    The Velonews article about this is interesting because the ToC guys say the PT isn't attractive because they like the domestic teams to take part.
    Fckin' Quintana … that creep can roll, man.
  • deal
    deal Posts: 857
    "We verbally heard from some of them that they want to continue."

    so some of them might want to continue, sounds really promising :lol:
  • micron
    micron Posts: 1,843
    ASO are also rumoured to be taking over D-L and RvV.

    I think this is a great move for both - AEG get the marketing expertise of the best in the business and ASO maintain their toehold in the lucrative US market.
  • LangerDan
    LangerDan Posts: 6,132
    How long before pay-per-view for live coverage of the big events?
    'This week I 'ave been mostly been climbing like Basso - Shirley Basso.'
  • blazing_saddles
    blazing_saddles Posts: 22,725
    LangerDan wrote:
    How long before pay-per-view for live coverage of the big events?

    It's already here, in some cases. You won't find The Tour of Switzerland anywhere for free.
    Stage 2 had a free feed, stage 3 didn't. Same on tv.
    I'm watching it from the Balkans tv coverage, in German, but only because I know a man.....

    Hope the ASO don't slap a ban on Astana for California. What would Levi win, then? :roll:
    (that's a joke lads!)
    "Science is a tool for cheaters". An anonymous French PE teacher.
  • iainf72
    iainf72 Posts: 15,784
    micron wrote:

    I think this is a great move for both - AEG get the marketing expertise of the best in the business and ASO maintain their toehold in the lucrative US market.

    Well, I think ASO are getting a lot more than that out of being associated with AEG. They're an enormous group with some huge brands.
    Fckin' Quintana … that creep can roll, man.
  • ricadus
    ricadus Posts: 2,379
    Another corporate partner for the future.
    Tour de France
  • LangerDan
    LangerDan Posts: 6,132
    Alternatively, ASO mop-up much of the top-tier cycling calendar (they appear to be very busy with acquisition and housekeeping this year) and then let AEG take a significant stake in the company.
    'This week I 'ave been mostly been climbing like Basso - Shirley Basso.'
  • micron
    micron Posts: 1,843
    oh, I agree iain. I thought it was funny this morning when the manager of Royal Ascot said they were introducing an armband for the leading jockey 'sort of a Tour de France yellow jersey idea' he said.
  • iainf72
    iainf72 Posts: 15,784
    micron wrote:
    oh, I agree iain. I thought it was funny this morning when the manager of Royal Ascot said they were introducing an armband for the leading jockey 'sort of a Tour de France yellow jersey idea' he said.

    hehe - Well, it's certainly one of the most recognisable symbols in sport.

    Interesting seeing the footprint of AEG.

    http://www.aegworldwide.com/footer/sitemap.html

    The deal should enable us punters in the UK to see the ToC without resorting to t'internet. And I bet more teams will want to go.
    Fckin' Quintana … that creep can roll, man.
  • ricadus
    ricadus Posts: 2,379
    Didn't some minority owner of ASO -- Groupe Lagardère -- buy a majority interest in the Tour of Germany recently?
    Tour de France
  • takethehighroad
    takethehighroad Posts: 6,821
    iainf72 wrote:
    http://www.aegworldwide.com/footer/sitemap.html

    Does this mean that Celine Dion will singing the national anthem at the start of every stage?

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