I've invented a new "niche" bike. Now I need a purpose for it, and a name

Giraffoto
Giraffoto Posts: 2,078
edited June 2016 in The cake stop
Short version: it's a 29er MTB with rigid forks and big (29x2") slicks on it, plus road going dropped handlebars. It's a sort of a road fatbike. Now, how to convince people they need one? Is it for doing the Paris-Roubaix with a 25kph speed limit? Is it for people who want to train back to fitness after bum surgery? Is it yet another Ultimate City Bike? And what should it be called? Is it a fat roader? Is it a road fatty?

The best suggestion gets to choose the name and organize the first World Championship for them.


Long version: We often hear about new types of bikes - adventure bikes, gravel racers and fatbikes have all come along recently - so when I put slick tyres on our MTBs to make it a bit easier going round the Tour de Vale route, it was obvious that I'd just invented a new niche product. With proper handlebars it would be even more comfortable, albeit still fairly slow. Never mind that it doesn't have an obvious purpose - that's for the marketing department to come up with. So, how would you convince the bike buying public that they need a road bike with 30psi balloon tyres? And what would you call it?
Specialized Roubaix Elite 2015
XM-057 rigid 29er

Comments

  • veronese68
    veronese68 Posts: 27,853
    Two things spring to mind. Firstly the short version is nearly as long as the long version. Secondly you'd have to put those weird drops that flare out to make it look even more niche.
  • Giraffoto
    Giraffoto Posts: 2,078
    Veronese68 wrote:
    Two things spring to mind. Firstly the short version is nearly as long as the long version.
    A fair point :oops: Let's say "slightly shorter" then

    Veronese68 wrote:
    Secondly you'd have to put those weird drops that flare out to make it look even more niche.
    Of course, because reasons. This is a niche product we're talking about here!
    Specialized Roubaix Elite 2015
    XM-057 rigid 29er
  • Wheelspinner
    Wheelspinner Posts: 6,710
    Meh. Too slow. I have one already.
    Open One+ BMC TE29 Seven 622SL On One Scandal Cervelo RS
  • Pross
    Pross Posts: 43,544
    Call it the n+1 and if it is even slightly different from anything else the 'nouveau cyclist' will need one not just want one.
  • Giraffoto
    Giraffoto Posts: 2,078
    Well, talk about life imitating art etc. . . .

    Does a niche bike become a different niche when you change the tyres? The Fat Roadster (or Road Fatster?) had 2" slick tyres.
    Specialized Roubaix Elite 2015
    XM-057 rigid 29er
  • Garry H
    Garry H Posts: 6,639
    How many water bottle bosses will it have? We have a right to know!
  • Giraffoto
    Giraffoto Posts: 2,078
    Should it have bottle cages, or should it have cup holders instead?
    Specialized Roubaix Elite 2015
    XM-057 rigid 29er
  • chris_bass
    chris_bass Posts: 4,913
    how about tarmac 'n cheese
    or (my personal favourite!)

    Big 'mac
    www.conjunctivitis.com - a site for sore eyes
  • chris_bass
    chris_bass Posts: 4,913
    Giraffoto wrote:
    Should it have bottle cages, or should it have cup holders instead?


    beerbicycle01.jpg
    www.conjunctivitis.com - a site for sore eyes